Helix
Simulation and dynamics 3D design and modelling Brand-focused 3D animation Website design Brand concept
Helix is a concept brand for a time capsule company that stores memories in DNA. I created the branding, three products, the website design and the product and promo videos. The project explores where science meets personal stories: how we connect with our past, present and future, and what it would mean to use DNA as a living time capsule.
Time capsules, diverse in forms and sizes, serve as vessels to preserve memories or data for future generations or even extraterrestrial encounters. However, they commonly face limitations such as restricted information capacity, vulnerability to physical decay, and susceptibility to cultural and technological obsolescence.
Solution
Fortunately, there exists a singular solution that addresses all these challenges: DNA.
DNA boasts several advantageous traits, including its enduring nature over thousands of years, its unique code, and its immense storage capacity.
As long as life exists, so will DNA, and its ability to hold a vast amount of information is exemplified by the fact that the entirety of the internet and human documentation could fit inside a shoebox if stored in synthetic DNA.
Product Promo video
Time Capsules?
Concept
Helix pioneers a transformative vision for time capsules, where the timeless essence of DNA becomes the key to preserving narratives across generations.
Through our offerings - Biogene, Genevault Max, and GenoSync - we enable individuals to embed their stories into the very fabric of their genetic code, creating enduring familial connections.
Our mission is to redefine time capsules, unveiling narratives that transcend traditional limits. HelixUnveil envisions a future where DNA stands as the ultimate living time capsule, unraveling stories that endure beyond time itself. "Helix - Unraveling Time's Stories."
GenoSync
A cutting-edge device, effortlessly synchronizes digital data with your genetic code. With a touch-based interface, it simplifies the transfer of information, creating a secure link between your biological identity and digital legacy. This innovation transforms how we interact with and preserve personal narratives.
The Biosync device transforms digital data into a biological language, seamlessly integrating it into the user's DNA.
Through a precise process, it converts binary code into a nucleotide sequence, synthesizes physical DNA strands, and merges them with the user's genetic code.
This unique fusion not only ensures secure data storage but also enables direct connectivity to the user's computer for seamless interaction and data transfer.
How?
Biogene
A revolutionary living plant-based storage solution, preserves vast amounts of data within its organic structure. Harnessing the resilience of DNA, it offers an environmentally friendly and enduring method of information storage. The plant's life cycle becomes a metaphor for the perpetual preservation of digital legacies, ensuring that data remains secure and accessible across generations.
Helix is not responsible for loss of leaves, damaged leaves, bug infected leaves
Genevault Max employs advanced DNA data encoding techniques, embedding digital information directly into an individual's genetic code.
This data, securely stored within the DNA's double helix structure, acts as a digital vault, accessible only to subsequent generations within the family line.
This innovative process ensures not only the preservation but also the discreet transmission of personal legacies through genetic inheritance.
Genevault Max
Website Design
As an aspect of my project, I delved into crafting a distinct brand identity and website.
Drawing inspiration from the minimalist aesthetics embodied by brands like Apple, Tesla, and Neuralink, I aimed to encapsulate professionalism while infusing a warm, familial atmosphere.
The resulting website is a testament to this harmonious blend, inviting users into an engaging and trustworthy digital space.
Website overview video
Insta post
This is an example of a potentioal Instagram Post. Here you can see how the GynoSync just got release in 3 new colours!
Order them now www.Helix.com/NewColours
A company isn’t a company without an Instagram account. Therefor I made one! Here you can again see the warm family vibes and colours come back.
Shots from promo video’s and products get advertised here.
